BeNY Tight lyrics, true artistry and a message. After over a decade in the industry and a growing reputation in the underground hip hop scene, BeNY is ready to dominate the airwaves with his raw, descriptive style and thought-provoking lyrics that come at you in both English and Spanish!
Felix Cruz was born in New York City. The son of Dominican immigrants, he started rapping on the streets of the Bronx and in local talent shows. He placed second for two year in a row as part of the rap group Arsonist and soon became a local freestyle favorite. Dubbed BeNY Blanco because of his physical resemblance to John Leguizamo’s character in Carlito’s Way, BeNY burst onto New York’s underground hip-hop scene with his explicit narratives and intelligent freestyle. BeNY performed regularly at legendary Lyricist Lounge and built a following by appearing on mix tapes and doing shows. His explosive delivery caught the attention of industry insiders as BeNY made appearances in the The Source Magazine, XXL, Urban City Magazine and House of Roses.
In 2001, BeNY signed with Eso Music Group, Willie Eso’s record label and began showcasing his talent in several shows in the tri-state area. He has performed on stage with Eminem and opened for Mobb Deep at Club Beach in Las Vegas and Juvenile at the Civic Center in Louisiana. In 2001, BeNY won Freestyle Friday on BET’s 106 and Park and performed at the Magic Convention . He has worked with some of hip hop’s hottest producer including Trackmasters, Nutty, Curt Gowdy, Ruff Ryders and DJ Enuff and has done guest spots on commercials for Anheuser Busch and Tropical Rhythms with Shaggy, as well as videos by Michael Jackson “They Don’t Really Care Bout Us” and Juvenile “U Get it from Your Momma.”
Soon after, BeNY’s management at the time, Notable Entertainment, challenged him to records in his native Spanish. The result was ground-breaking. BeNY quickly penned Spanish Ebonics and several other songs, and recorded a number of promos in English and Spanish for Hot 97 radio in New York City, catapulting him to the elite group of bilingual rappers that celebrate their Latino heritage.
BeNY is currently in the studio completing his debut album with a guest appearance from the Latin king Willie Colon and other guests that will make Latino pees proud and have the rest of the hip hop community go “Woah”! Signed to AJM Records, the label that introduced the world to R&B superstar Ashanti, BeNY’s debut single will hit the streets soon.
|